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Fast Market Penetration For American STEM based Children's Program 

 Marketing trends and insights consulting created an opportunity for innovative STEM learning program to be included in Malaysia's top private and international school co-curricular programmes

  • Setting Marketing objectives, strategy and plans

  • Market penetration and distribution strategies

  • Competitor Analysis

  • Content customisation

  • Sales strategy and pricing

  • Incentive development and promotions

  • Joint venture and partnerships

  • CSR Initiatives

  • Programme advisory

  • Training and supervision of internal team

  • Management of third party vendors

  • Calendar of Activity

  • Budgeting

  • Measurement


  • Managed to penetrate into some of the ten top private and international schools within first year of engagement

  • Successful partnership with other leading brands added distribution advantage by 20%

  • Increased brand awareness within target market by more than 100%

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